News & Updates

Report: Four Insights from New Trust Project User Research

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Newsrooms can rebuild their business model more speedily and successfully through restoring trust among audiences inundated by misinformation, according to new Trust Project research published by the International News Media Association (INMA). The data from dozens of recent Trust Project interviews and other public surveys show we can succeed — and the moment to act is now. Due to the global pandemic and the surrounding societal upheaval, people are awakening to the value of accurate news and their own role in choosing it. Now is the time to double-down on earning trust “The news industry must connect even more deeply to …

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Trust Project Expands in Europe

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As the year closes, we are delighted to announce that the Trust Project is accelerating its global momentum with new European sites. Three sites in Spain and one in Belgium have now earned the Trust Mark by committing to Trust Project principles and disclosures and showing the 8 Trust Indicators on their pages (see press release). Our new sites 20 Minutos, the third major newspaper of Spain’s top five to join; El Heraldo de Aragón, the first Spanish regional; and La Información, the first Spanish business news site; La Libre Belgique, our first Belgian and first French-language news outlet. “These …

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Is the news story true and should I share it?

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Worried about false information interfering with democracy? With Election Day coming up in the United States, it’s important for all voters to have access to reliable news and information, produced with integrity and nonpartisanship. And you can help. The #TrustedJournalism Partnership has launched a public information campaign encouraging people to pause and consider the source of a news story before sharing it on social media. The PSA campaign, which includes 15-, 30- and 90-second videos, highlights the Trust Project’s 8 Trust Indicators™ to help people evaluate the source of a news story and determine its validity. The campaign was based …

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Trust Project – Ipsos survey asks, “Trust Misplaced?”

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People seek out trustworthy news – their overconfidence in identifying it is our opportunity

Sickness. Hunger. Social unrest. Wildfires.

In such tumultuous times, reliable information is essential — and people know it.

But most don’t recognize their own role in maintaining a healthy information environment, one that prioritizes honesty and substance.

Last week, Ipsos and the Trust Project released Trust Misplaced?, a report on their global survey investigating the challenges journalism faces in coming years. The survey involved 40,000 people in nearly 30 nations.

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New Trust Project Partners

Trust Project Adds News Partners to Global News Network

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Trust Project’s reach expands to Spanish-speaking countries in Latin America

Sept. 16, 2020 (PACIFICA, CALIF.) – The Trust Project, a global non-profit dedicated to transparency, accuracy and diversity in news, today announced the addition of six news partners, expanding its network of more than 200 news outlets to Argentina and Peru.

The following news sites have implemented the Trust Project’s 8 Trust Indicators and earned the Trust Mark: El Comercio (Peru), The Highlands Current (US), inewsource (US), La Nación (Argentina), Pocket-lint (UK), and YES! Magazine (US).  El Comercio and La Nación are the first news organizations to join the Trust Project in their respective countries.

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Trust Indicators Expand Across Canada, U.S., Spain and Hong Kong on 33 New Sites

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To Curb the Influence of Misinformation, News Sites Add the Trust Project’s Transparency Disclosures PACIFICA, Calif., March 18, 2020 /PRNewswire/ — In this moment of uncertainty across the world, the public is especially vulnerable to misleading and inflammatory information posing as news.  Today 33 top news sites run by seven news companies join the Trust Project to help people easily recognize the real thing. The incoming news partners extend the Trust Project’s reach in the United States, Canada, Spain and Hong Kong, making its transparency standard, the Trust Indicators, available on more than 200 news sites to hundreds of millions of people a month. Participating news sites offer …

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Trust Project panel in Brazil

Trust Project Becomes Independent Nonprofit with $2.25M in New Funding

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May 30, 2019 (PACIFICA, Calif.) – The Trust Project, a global effort to address misinformation and the crisis of trust in news, announced today that it is spinning off as an independent nonprofit organization with $2.25 million in total gifts from Craig Newmark Philanthropies, Facebook and the Democracy Fund. Incubated by Sally Lehrman at Santa Clara University’s Markkula Center for Applied Ethics, the Trust Project is now poised to expand the use of its Trust Indicators, the first journalism transparency standard that helps people easily assess the authority and integrity of news.  The Trust Project will use its new funding …

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Brazilian news organizations increase transparency by adopting the Trust Indicators system

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São Paulo, May 8 – Projeto Credibilidade, the Brazilian Chapter of the Trust Project, is thrilled to announce that six Brazilian news organizations – Agência Lupa,  Agência Mural, Folha de S. Paulo, Nexo Jornal, O Povo and Poder360 – have joined the global effort to fight disinformation and to increase transparency in the news by presenting Trust Indicators on their sites. These indicators, developed collaboratively by newsrooms around the world, affirm and amplify journalism’s commitment to transparency, accuracy, inclusion and fairness so that the public can make informed news choices. Over the past two and a half years, Projeto Credibilidade …

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What’s new with Projeto Credibilidade (a Trust Project chapter)

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by Angela Pimenta & Francisco Belda Our MVP launch scheduled for May 2019 The launch of the Minimum Viable Protocol (MVP) of Projeto Credibilidade will be in mid-May 2019, in São Paulo. The event will be likely attended by Sally Lehrman, director of the Trust Project. In the first phase, the MVP comprises three Trust Indicators: Best Practices, Author/Producer and Type of Work. Part of the Brazilian early adopters should be able to adopt more indicators than these three before the launch. Here, the complete list of the Trust Indicators We have facilitated the adoption of the Trust Indicators by …

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