Trust Project – Ipsos survey asks, “Trust Misplaced?”

People seek out trustworthy news – their overconfidence in identifying it is our opportunity

Sickness. Hunger. Social unrest. Wildfires.

In such tumultuous times, reliable information is essential — and people know it.

But most don’t recognize their own role in maintaining a healthy information environment, one that prioritizes honesty and substance.

Last week, Ipsos and the Trust Project released Trust Misplaced?, a report on their global survey investigating the challenges journalism faces in coming years. The survey involved 40,000 people in nearly 30 nations.

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New Trust Project Partners

Trust Project Adds News Partners to Global News Network

Trust Project’s reach expands to Spanish-speaking countries in Latin America

Sept. 16, 2020 (PACIFICA, CALIF.) – The Trust Project, a global non-profit dedicated to transparency, accuracy and diversity in news, today announced the addition of six news partners, expanding its network of more than 200 news outlets to Argentina and Peru.

The following news sites have implemented the Trust Project’s 8 Trust Indicators and earned the Trust Mark: El Comercio (Peru), The Highlands Current (US), inewsource (US), La Nación (Argentina), Pocket-lint (UK), and YES! Magazine (US).  El Comercio and La Nación are the first news organizations to join the Trust Project in their respective countries.

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Major Effort to Increase Trust in News Achieves Widespread Adoption

Oct. 9, 2018 –  In a concerted fight against online misinformation, 20 leading news organizations have joined the Trust Project’s efforts to increase transparency and trust in the news media, extending the reach of the global network’s Trust Indicators to 217 million people a month. As the result of this major expansion, today more than 120 news sites around the world are showing the Project’s Trust Indicators – the first transparency standard for news that helps people easily recognize the commitments and expertise behind trustworthy journalism – with dozens more sites in progress. Like nutritional labels, the Trust Indicators are …

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The Trust Project