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Trust Project aims to improve opinion of media | Todd Smith

“Can the media earn trust by being more transparent about its ethics and values?” In his column for the Mississippi Business Journal, Todd Smith writes about how we’re working to do just that in Trust Project aims to improve opinion of media “The project will standardize increased clarity so that news organizations, large and small, around the world can use it, and so that leading tech giants can find and incorporate it,” Smith writes. Smith also quotes Director Sally Lehrman and gives you great insight into what our next steps are: “I am confident that, over time, this will start to build,” …

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Trust Indicators collage

Trust Project partners say: ‘Welcome!’

The Trust Project’s collaborative nature spans the globe and is a unique hallmark of the consortium. We are proud to partner with German press agency dpa, The Economist, Facebook, The Globe and Mail, Google, the Independent Journal Review, Mic, Italy’s La Repubblica and La Stampa, Trinity Mirror and The Washington Post in the official launch of the Trust Indicators. Here’s how they announced their participation in the Trust Project. dpa The Economist Facebook The Globe and Mail Google La Repubblica La Stampa Mic Trinity Mirror

The Trust Project's Sally Lehrman

A big week for the Trust Project

Since our official launch of the Trust Indicators on Nov. 16, it’s been an exciting ride. Director Sally Lehrman took a rare moment to reflect on this milestone in a LinkedIn article. In it, she poses the question that started it all: Could we use algorithms to help people find trustworthy journalism instead of cat videos and police mug shots? A few years, and an international collaboration of 75+ news organizations later, the answer is a resounding yes.

The Trust Project