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Ozy feature on the Trust Project Director Sally Lehrman

20 Feb 2018

TTP Director Sally Lehrman featured in Ozy

In this Ozy feature by Dan Peleschuk, Trust Project Director Sally Lehrman makes an important distinction about trust in news that frames today’s challenging media landscape:

“It’s not about convincing people to trust you,” she says in the article. “It’s about earning their trust.”

The Trust Project Director Sally Lehrman
The Trust Project Director Sally Lehrman. Photo credit: SEAN CULLIGAN/OZY

Accuracy and transparency play key roles in both building, or eroding, that trust:

“It’s very important that journalists recognize the power of what we do,” Lehrman adds. “So even if we get something wrong, that has a huge impact.”

Get the full story, “On the Front Line of the Battle Against Fake News,” here.